In the first retreat, participants work collaboratively to distill their company value proposition into actionable plans. This includes: 1) Establishing consumer messaging, including brand, marketing and service delivery; 2)
Refining agent messaging, including service offerings, marketing support, lead generation, and commission and compensation plans; 3) Defining financial model and operational requirements that deliver on the value proposition. In the process, participants gain actionable insights from T3 Fellows mentors and advisors. They share what others have tried – and what works now.